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Chicago: February 2003 marks
the first time Tanzania Tourist Board (TTB)
participated in the 13th International Adventure
Travel and Outdoor Show (ITAOS) Expo, Convention
Center, Chicago. An 18-member private- and
public-sector delegation, led by Hon. Fatma Said
Ally, MP and Chairperson, Tanzania Tourist Board;
Peter Mwenguo, Managing Director and Amant C.
Macha, Marketing Manager, Tanzania Tourist Board;
Saleh A. Pamba, Director of Tourism, Ministry for
Natural Resources & Tourism; Diocless Emanuel,
Marketing Officer, Tanzania National Parks; and
Mohamed Vuai, Executive Secretary of Zanzibar
Commission for Tourism, along with twelve
Tanzania-based tour operators and Susan Schuster
Campbell, Special Projects Coordinator, Public
Affairs, Embassy of United States of America, Dar
es Salaam, will be showcasing Tanzania's diverse
Adventure tourist product in the delegation's
multi-booth display at the Navy Pier. The large delegation is
indicative of the strategic importance the American
market plays in the overall marketing plan for
Tanzania Tourism, which is branding itself as
"Authentic Africa," offering the visitor Authentic
Adventure. Peter Mwenguo, Managing Director,
Tanzania Tourist Board, noted that, "This large
delegation participating in IATOS shows that we
recognize the huge potential of the American market
in general, and more specifically, the keen
interest of American travelers in soft, challenging
and even extreme adventure. Tanzania offers all
this in a safe, English speaking, stable
environment." Tanzania will also highlight
the Government's policy of providing not only an
Authentic African experience, but the strategic
steps that the Ministry for Natural Resources and
Tourism, under the leadership of its Minister, Hon.
Zakia Hamdani Meghji, MP, has taken to protect the
environment as well as preserve Tanzania's cultural
diversity and historic treasures. - Saleh A. Pamba,
Director of Tourism, Ministry for Natural Resources
& Tourism stated that, "Through Hon. Meghji's
efforts launched last year, to 'Keep Mt.
Kilimanjaro Clean,' she has made all of us aware
&endash; we who live in Tanzania as well as all
visitors &endash; that we all have a responsibility
to protect our tourist attractions and environment
for the next generations to come." THE COUNTRY: Tananzia, the
largest country in East Africa, is often said to be
"the land of the ultimate safari," with more than
25% of the land protected. Home of Mt. Kilimanjaro,
highest mountain on the Continent; six World Heritage Sites
&endash; Kilimanjaro National Park; Serengeti
National Park, Ngorongoro Crater and Selous Game
Preserve (largest in the world); Olduvai Gorge
("cradle of Mankind"); the ruins of Kilwa Kisiwani
and Songo Mnara, the Stone Town of Zanzibar, and a
listing in the World Heritage Site's 2002 Watch
List - Bagamoyo, the historical and architectural
gem of a coastal city located 45 miles north of Dar
es Salaam. Tanzania has a rich cultural heritage
with 125 tribes. Travelers tracing the Slave Route
will find Bagamoyo and Zanzibar of important
historical interest. Zanzibar, famous for its
Swahili culture and exotic spices, together with
Pemba and Mafia Islands offer wonderful marine
life, fishing and diving. What exactly is
adventure? ADVENTURE: A standard
dictionary describes an adventure as an undertaking
involving danger and unknown risks; a remarkable
experience. That's what travel in Tanzania is: a
remarkable experience, full of attractions full of
adventure to suit your taste, from soft to medium
to extreme… for example: MOUNT KILIMANJARO: THE
"HEIGHT" OF ADVENTURE: THE CLIMB: Mount
Kilimanjaro: Standing south of the equator at
19,340 feet, crowned at the summit by huge
permanent glaciers, the iconic "Kili" is Africa's
highest mountain and highest freestanding mountain
in the world…and a climber's ultimate
challenge! In fact, thirty-seven-year-old,
long-time climber and double amputee, Warren
McDonald, lost both legs in climbing accident in
Queensland, Australia almost 6 years ago and has
been training to begin his climb of Kilimanjaro
this year on January 23. He intends to set a
world's record and become the first
double-above-the-knee amputee to scale Mt.
Kilimanjaro, the roof of Africa. Mr. McDonald will
be accompanied on the climb by Tanzanian national,
Hamis Lugonda, who was born armless. THE MARATHON: Love
giving your state-of-the-art running shoes a real
workout? Intrepid runners should consider
participating in the First Kilimanjaro Marathon - 2
March 2003. Challenge some of East Africa's top
runners for the title of this 26-mile marathon!
This race has been set up to
promote the sport in Tanzania, and has the official
backing of the Tanzania Tourist Board, the Tanzania
AmateurAthletics Association and therefore the
International Association of Athletics Federation
(IAAF), and is registered with the Association of
International Marathons and Races (AIMS). For more
information, contact
www.kilimanjaromarathon.com Discover Selous Game
Preserve: Remote and wild Selous is crossed by
the Rufiji River, and said to be the Continent's,
and reputedly the world's largest game reserve. Its
tributaries form a network of lakes ideal for boat
safaris and bird-watching, and is perfect for both
walking and drive safaris, with every horizon
beckoning toward a new adventure, a new exploration
of untamed nature. THE WATER-SPORTS &
BIG GAME FISHING: Mafia Island and Mnazi Bay of
Mtwara (part of mainland Tanzania), Zanzibar, and
Pemba Islands: Situated on the Indian Ocean, a
30-minute flight from Dar es Salaam, floats Mafia
Island, an exciting, new option - the water-sports
heaven and dolphin and divers' paradise, surrounded
by a transparent ocean teeming with barracuda,
tuna, red mullet, marlin, etc. A new marine park
features a large variety of coral and fish. Include
a visit to Zanzibar - A 20-minute flight from
Tanzania's capital, Dar es Salaam, the former spice
trade sultanate simply oozes exotica. A 20-minute
flight north of Zanzibar is Pemba Island, separated
from the Continent by the 2,400-foot deep Pemba
Channel, and sought out for its pristine coral
reefs and deep-sea fauna such as the great white
shark and giant turtles. Swim with dolphins,
snorkel with sharks, cast your deep-sea line and
spear a marlin or horse-mackerel or three, or
simply slather yourself with sunscreen and
contemplate grains of sand on the beach. THE VOLCANOES: A
four-hour drive from Arusha, Ngorongoro
Conservation area is home to volcanoes, mountains
lakes, forests and archaeological sites enclosed
within the slopes of a 5,249 ft high crater; the
102 square mile bottom is dotted with watering
holes and shelters nearly 30,000 animals.
Not for beginners, 15,000
year-old Ol Doinyo Lengai, Tanzania's only active
volcano, located at the southern end of Lake Natron
on the Rift Valley floor in a remote corner of the
country, is for those enamored of (and experienced
in) extreme adventure. Climbers scale the fresh
spatter cones (hornitos) and avoid the sudden
spurts of fresh natrocarbonatite lava, at 1000
degrees Farenheit, roughly half as hot as more
ordinary basalt lavas. Masai for "Mountain of God,"
the mountain beckons native pastoralists on
pilgrimages seeking blessings for abundant cattle,
rain and children, and foreign volcanologists and
photographers reaching for a thrilling ascent and
photo op. TEAM TANZANIA AT THE
ADVENTURE SHOW: In addition to the Ministry for
Natural Resources and Tourism and the Tanzania
Tourist Board representatives, the following tour
operators will be available at the group's three
booths (1722, 1724, and 1726): Willy Chambulo, Kibo
Safaris & Tours, Arusha; Janet Ngoty, Manager,
Operations & Financial Control and Mercy
Laizer, Sales & Marketing Manager,Tropical
Trails Ltd., Arusha; E. A. Malya, Managing
Director, Nancy Nansubuga, Marketing Executive, and
Kessy Robert Mganda, Tour Officer, Hima Travel & Tours, Dar
es Salaam; Amic R. A. Kashasha,Chief Executive
Officer, Renics Travel, Dar es Salaam; Elieshi
Lema, Director, Interline Travel & Tours, Dar
es Salaam; Mushtaqali Y. Abdallah, Managing
Director, Bobby Tours & Safaris, Arusha; Anne
Saels, Director, Afric'Aventure, Dar es Salaam;
Janet Kiwia and Daphrosa Edith Mushi Managing
Director, World Jet Travel Service, Dar es Salaam;
Daniel M. Mpanduji, Marketing Manager, SEDEC Tours
& Travel Agent, Dar es Salaam; Sharifa Odajo
Abebe, Managing Director, Tanzania Bush Safaris
Ltd., Arusha; Ildefons Masekesa, Tanzania Marine
Parks, Dar es Salaam; Hilary Biduga, Director,
Acana Lodge, Dar es Salaam; and Susan Schuster
Campbell, Special Projects Coordinator, Public
Affairs, Embassy of United States of America, Dar
es Salaam. For more information on
Tanzania, visit the TTB website at
www.tanzania-web.com ; or contact The Bradford
Group, Tel. (212) 447-0027; email:
Tanzania@bradfordmarketing.org EDITORIAL
CONTACT:Tanzania@bradfordmarketing.org
About
ATA With the Africa Travel
Association's 30th Jubilee Congress in 2005, the
excitement is mounting as our magazine's editors
and New York office staff are going through the
archives in our effort to present a landmark
souvenir capsule of ATA's progress up to the
present time. The above profile is one important
step in that direction, as the association's great
strength is the caliber of people in its chapters
and on its Board of Directors. ATA Head
Office: 347 Fifth Avenue, |
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TANZANIA
TOURIST BOARD
EXHIBIT SHOWCASES TANZANIA "AUTHENTIC AFRICA,
AUTHENTIC ADVENTURE!"
THE
SAFARIS & GAME PRESERVES: Play Hemingway
with a camera and a jeep. Camp out under the stars
and learn to gage just how far away that lion
really is by the sound of its roar. Tanzania's
twelve national parks and reserves (including
Manyara, Tarangire, Katavi, Gombe, Mahale, and
Ruaha) are considered the world's greatest wildlife
sanctuaries. Arusha National Park, Ruaha National
Park (the second largest) in the center of the
country, is bordered by the Ruaha River, a popular
watering spot for migrating herds of elephants,
giraffes, lions and kudus. The Serengeti has the
largest concentration of game. An hour charter
flight, or four-hour drive, from Dar es Salaam,
Mikumi provides an opportunity to view all of the
Big Five - elephant, lion, leopard, rhino, and
buffalo. Udzungwa Park offers primeval mountain
views and waterfalls. 
