eWorld Research Print Advertising 1 Ad Rates 2. Schedule 3. Contract 4 Classified Web Advertising Banner Sizes Hosted Editorial Webstuff ! Webstuff 2 Webstuff3 Advertisers Showroom (a-m) Showroom (n-z) Markets African American Francophone Handicapped Plus 50s Travel Agencies Under 30s Contacts Embassies Exhibits Ministries Tour Offices

Travel Media Advertising "There's a kind of magic about great advertising, where logic and gut feel, fact and fantasy all work together and no one can really say how or why." Africa Travel Magazine offers a combination of (1) , (2) , (5), (7), (8). (9), (10), (11) and (12) below. 1- Newspaper Travel section :28 % 2- Web site : 21% 3- Television Travel Show: 21 % 4- Motor Club Magazines such as AAA : 18% 5- Consumer/Lifestyle Magazines: 17% 6- Newsmagazines: 12% 7- Consumer Travel Magazines: 12% 8. Membership Publications : 11% 9- Travel Guidebooks: 11% 10 - In-flight Magazines: 10% 11- Travel Trade or Business publications: 10% 12- Electronic or E-mail newsletters : 9% Sample Mini Posters for Web Site Ads (below) Equivalent to a 1 column x 3.2 inch print ad in Africa Travel Magazine, each Mini Poster is 135 x 230 pixels (4.76 x 8.11cm). Half of all Americans say they use some sort of travel media to plan their vacations. For travelers who use more than one resource, 26 per cent find internet sites most useful because they are available 24 hours per day, can be accessed from both home and office, have the most up-to-date and largest volume of information. Media used in the past year to plan a trip or vacation according to TIA Globetrotters turn to a variety of sources to map out their adventures before setting out by plane train or automobile. 28 per cent read newspapers travel sections and 2 per cent have visited a Web site or watched television travel shows. Source: Travel Industry Association of America. Heed the Warning “Advertising -- unlike medicine, law -- is a totally unlicensed profession. Which means anyone can set up shop and be in business, regardless of education, talent or ability. Be careful out there.......” (Seen on the web)

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