AKWAABA - AFRICAN TRAVEL MARKET WILL FOR THE FIRST TIME WELCOME THE UGANDA TOURISM BOARD
 
BY PROF. WOLFGANG H. THOME,  SEP 09, 201

AKWAABA – African Travel Market,” Nigeria’s premier tourism and travel trade show, which this year will take place from October 26-28 in Lagos, will for the first time welcome the Uganda Tourism Board and a number of Ugandan stakeholders. Arguably spurred by the success that neighboring countries had as a result of attending West Africa’s most important tourism fair, Uganda Tourism decided to throw their own hat in the ring and vie for more visitors from Nigeria and beyond. Being at this tourism trade fair allows to reach a potential of up to 300 million people and with inter-Africa travel on the upswing, supported by airlines like Kenya Airways, RwandAir and Ethiopian all of which fly daily to Lagos, has it become easier to tap into that lucrative market place.

Present again from the Eastern African region will be Rwanda and Kenya which have made waves last year.

Also part of this year’s program is a dedicated “Hospitality Day” on the October 28 at the Eko Hotel & Suites where innovations in the hospitality business will be discussed be eminent speakers, discussants and hopefully many participants. Notably can prices be scooped at the trade fair for best stand and other categories, giving an incentive for a sharp appearance and committed exhibitors personnel if one is to trump the pack and walk away with a trophy.

Certainly good news for Uganda which has always made an impact at tourism trade shows and which many tourism attractions no doubt will appeal to many wannabe visitors who want to come and explore the Pearl of Africa.


 

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