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Uganda
Promotion Commonwealth
Heads of About
Uganda Good
Vibes Uganda
Profile Africa's
Emerald Mountains
of the Moon Air
Travel |
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Dear
Colleagues, The
enthusiasm and cooperative spirit shown by Uganda's
President Museveni , tourism officials and your
active private sector has been outstanding, and our
advance promotion for the event in Kampala is well
underway. An outline of editorial topics, the
2004-2005 distribution plan and an advertising
contract will be e-mailed to you in a few
days. Here is a
brief introduction of ATA's 'two for one'
advertising package. (1) The
Grand Tour Program debuts October 2004 in ATA's 8th
Cultural and Ecotourism Issue The 'heart'
of that edition will be the "Grand Tour of Uganda"
section, covering a full menu of 'proven' tour
options. Your advertisement will be prominent, up
front in the Grand Tour of Uganda
Section. (2) The
'Grand Tour of Uganda' will appear as a major
insert in May 2005 in ATA's 30th Jubilee Congress
issue By then,
Uganda's Grand Tour content will be expanded, with
photos and stories from post tours by our editors
and official photographer, following the ATA 8th
Cultural and Ecotourism Symposium in Kampala,
Uganda. ATA delegates, guests and officials at the
30th Jubilee in Nairobi, Kenya will receive the
first copies of this souvenir edition. (3)
Following these two top ATA events in Africa, the
Grand Tour of Uganda insert will be distributed as
a magazine on its own, reaching out to new markets
in North America and worldwide. For example, ATA
has scheduled appearances at a series of travel
trade shows in New York, Washington, DC, San
Francisco, Miami, Chicago and Boston, with exhibits
at most. We will also promote with African
exhibitors at the World Travel Market and Indaba. A
mass circulation program involving partners from
Uganda, will aim at distribution through major
newsstands and libraries in Africa, America and
beyond. Advertisers
who act early with receive both issues for our one
edition rate listed on ATA website -
http://www.africa-ata.org/advert.htm You will
also receive a full year's advertising on our ATA
website, with a button link. Your space on the site
will be equivalent in size to your ad in our
printed magazine. We feel
this Grand Tour concept is a breakthrough, and your
advertising message will receive a much longer run
than conventional magazine advertising. As soon as
your advertising space is booked, we will include
your advertising message and link on the site. We
welcome your input on editorial topics and will be
consulting you regarding tour content and options.
Please let me know your direct telephone line for
future interviews and conference calls. I look
forward to meeting you and becoming a long term
partner in marketing. Best
Regards, Jerry W.
Bird |
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