| 
 | 
 | 
|  | ||||||||||||||||||||
| MARKETING
                                    AFRICA TO ASIA
                                     COTRI Products Catalogue
                                    2010 COTTM, China's only
                                    business to business
                                    exhibition for outbound
                                    tourism, is proud to support
                                    COTRI, the world's leading
                                    independent research institute on
                                    Chinese outbound tourism. COTTM
                                    is taking place 28-30 April 2010
                                    at the China World Trade Centre,
                                    Beijing. Chinese Outbound Quality
                                    Label (COQ Label) Silver The primary goal of the label
                                    is the sustainable improvement of
                                    the product and service quality
                                    of international tourism offers
                                    for Chinese customers. COTRI Customized
                                    Workshop Helps customers to sharpen
                                    their knowledge of this
                                    fast-growing market as well as
                                    assists expansion and
                                    optimization of existing and
                                    future strategies. One day
                                    workshop specially designed for
                                    the needs of your company. COTRI China Outbound Clinic
                                    (COC) This solution-orientated
                                    two-hour session with COTRI
                                    experts and a small group of
                                    non-competing companies and
                                    organizations, aims to discuss
                                    their experiences and problems in
                                    order to enhance their
                                    understanding on this market. COTRI Consulting and
                                    Coaching COTRI offers to make available
                                    30 years experience with a wide
                                    portfolio that includes analysis
                                    and planning of products, product
                                    adaptation, product development
                                    and marketing planning, market
                                    entry strategies, human resource
                                    development and related fields;
                                    if feasible in conjunction with
                                    our worldwide COTRI network of
                                    China outbound tourism experts.
                                      Premium Content Website
                                    Win-Chinese-Tourists.com www.win-chinese-tourists.com
                                    provides the customer with many
                                    valuable and useful entries, for
                                    instance, a wide selection of
                                    reliable statistics and graphs,
                                    research papers, presentations,
                                    video and audio files on Chinese
                                    outbound tourism. Publications COTRI/ China Tourist Academy
                                    (CTA): Annual Report of China
                                    Outbound Tourism Development
                                    2009/2010 The survey is edited by CTA,
                                    which is a dedicated research
                                    institute of China National
                                    Tourism Academy (CNTA). The
                                    English version is published in
                                    cooperation with COTRI by Profil
                                    Publishers (Munich). COTRI/PATA: Are You Ready?
                                    For Chinese International
                                    Travellers  Gives you a detailed
                                    introduction of the Chinese
                                    outbound tourism business,
                                    behaviour, their likes and
                                    dislikes, as well as how to
                                    provide superior services for
                                    them from an insider point of
                                    view.] COTRI Yearbook 2010 The COTRI Yearbook 2010 offers
                                    a variety of articles from
                                    distinguished scholars and
                                    tourism experts from China and
                                    other countries 
												
												The only business-to-business 
												exhibition in China dedicated to 
												the outbound travel market 
												
												
												China Outbound Travel & Tourism 
												Market (COTTM) recorded another 
												growth year for the ninth 
												consecutive time. Promoting
                                    Africa Travel, Trade and Tourism
                                    in China, Beijing, April 28-30,
                                    2010 COTTM is the
                                    only business to business show in
                                    China dedicated to the China
                                    outbound travel and tourism
                                    industry. This year COTTM was
                                    proud to welcome Mr Xue Ya Ping,
                                    the Deputy Director of Marketing
                                    and Communications Department of
                                    China National Tourism
                                    Administration (CNTA) to the
                                    Opening Ceremony and to cut the
                                    ribbon. COTTM is supported by a
                                    wide range of trade associations
                                    such as the National Tour
                                    Association, the Pacific Asia
                                    Travel Association and the
                                    European Tour Operators
                                    Association, as well as numerous
                                    Chinese and international media
                                    partners. Over 200
                                    Exhibitors from more than 50
                                    countries attended to showcase
                                    their countries, products and
                                    services to a high number of
                                    Chinese hosted buyers, who were
                                    keen to secure the best
                                    destinations and services for the
                                    Chinese outbound market.
                                    Exhibitors included Cambodia,
                                    Czech Republic, Dubai, Egypt,
                                    Ethiopia, Hungary, India, Macau,
                                    Mexico, Mozambique, Peru,
                                    Philippines, Poland, Slovakia,
                                    Thailand, Tunisia to name a few.
                                    The Cambodia Ministry of Tourism
                                    said COTTM'09 offers the
                                    opportunity to meet new clients
                                    & a good chance to expose
                                    Cambodia to the Chinese market,
                                    and the Mozambique Tourism board
                                    commented that COTTM offered Very
                                    good service, Good space and was
                                    a good business
                                    opportunity. A new edition
                                    to this years show was a COTTM
                                    top tour operators debate, COTTM
                                    has joined partnerships with
                                    Beijing Jiedajiaqi International
                                    Travel Service, Hua Yuan
                                    International Travel, Air China
                                    Travel Service, and Beijing UTS
                                    International Travel Service Co,
                                    who participated in the debate.
                                    The title of the debate was How
                                    to face Economic Challenges, and
                                    gave helpful advice to help
                                    different countries and companies
                                    to overcome financial hardship;
                                    the debate was attended by over
                                    150 people. Mr Zhang Xiangming,
                                    General Manager of Beijing
                                    Jiedajiaqi International Travel
                                    Service commented that COTTM
                                    created an excellent platform for
                                    Chinese tour operators and travel
                                    agencies to meet outbound travel
                                    and tourism products suppliers
                                    from all over the world. Also we
                                    are pleased to participate in
                                    this valuable debate to show our
                                    views to the market. Visitors were
                                    clearly impressed and appreciated
                                    the invaluable effort that COTTM
                                    makes to facilitate the
                                    burgeoning Chinese outbound
                                    travel & tourism market.
                                     Mr Tony
                                    Wu, General Manager of
                                    Outbound travel Centre, Jiang Su
                                    China Travel Service said COTTM09
                                    provided us a very valuable
                                    platform to communicate with
                                    outbound travel and tourism
                                    products suppliers. Within 3 days
                                    I have got so many products, such
                                    as Tours to Kentucky Farms, Guam
                                    Island, DPR Korean, and Slovenia,
                                    which I am able to promote to the
                                    Chinese consumers! The
                                    prestigious Chinese Tourists
                                    Welcoming Awards also took place
                                    as part of the 3 day show, hosted
                                    by Wolfgang Georg Arlt, Director
                                    of the German based COTRI. The
                                    awards recognize the companies
                                    and countries that go the extra
                                    mile to accommodate Chinese
                                    people and their specific
                                    requirements when traveling
                                    abroad. With a
                                    reported 18.6% increase in
                                    outbound travel in 2008, the
                                    number of Chinese people
                                    travelling abroad is growing at
                                    an unprecedented rate. Wolfgang
                                    Georg Alt comments, With more
                                    than 50 million Chinese expected
                                    to travel across the border in
                                    2009, this is a market which is
                                    no longer ignored. China is
                                    already the biggest tourist
                                    source market in Asia and Chinese
                                    tourists are now the fifth
                                    biggest spenders in international
                                    tourism. COTTM provides a
                                    valuable platform to find local
                                    agents and establish new business
                                    contacts and is not to be
                                    missed! For more
                                    information about the 2009 show,
                                    and to enquire about the 2010
                                    edition, please visit
                                    www.cottm.com or email
                                    jcarter@tarsus.co.uk.
                                    Please contact us if you require
                                    any photos At COTTM
                                    you will have the best
                                    possible promotional platform to
                                    access the burgeoning Chinese
                                    outbound travel and tourism
                                    market. COTTM
                                    is about Chinese outbound travel
                                    COTTM is the only B2B event in
                                    China entirely dedicated to the
                                    China outbound travel and tourism
                                    sector. COTTM
                                    is about business. We only invite
                                    Chinese outbound travel and
                                    tourism professionals to visit
                                    the show which creates the
                                    perfect environment to conduct
                                    business talks. The show is not
                                    open to consumers. COTTM
                                    is about meeting the key Chinese
                                    buyers. 3,000 trade visitors
                                    including 400 Chinese hosted
                                    buyers from all over China
                                    attended the show in 2008. What's
                                    more, our detailed registration
                                    process for all visitors ensures
                                    that we keep the quality of our
                                    audience relevant and high. We
                                    anticipate that 4,000 visitors
                                    will attend COTTM
                                    2009. COTTM
                                    is about effective planning.
                                    COTTM's buyer driven appointment
                                    system ensures that your three
                                    days at the show are well
                                    planned. COTTM is about
                                    qua COTTM is about
                                    learning. A comprehensive
                                    learning programme which includes
                                    workshops, conferences and
                                    seminars ensures that everyone at
                                    the show learns about the latest
                                    trends and opportunities offered
                                    by the Chinese outbound travel
                                    sector. COTTM is about
                                    networking. The COTTM exhibitor
                                    and hosted buyers complimentary
                                    cocktail reception is an
                                    exclusive evening offering you
                                    meaningful networking
                                    opportunities. Why
                                    Beijing? Beijing is a
                                    natural host city for an
                                    exhibition like COTTM. With a
                                    population of over seventeen
                                    million and a GDP per capita
                                    amongst the highest in China,
                                    Beijing is one of the major
                                    outbound markets for travel and
                                    tourism in China.  It is the
                                    country's political and cultural
                                    centre and as a result enjoys a
                                    high volume of citizens
                                    travelling abroad whether it is
                                    for official, business or leisure
                                    trips.  Travelling
                                    offshore is even easier today as
                                    the 2008 Olympic city now has the
                                    biggest airport in the world.
                                    Beijing is also the main hub for
                                    Air China, the country's first
                                    airline.  What's more,
                                    the head offices of some of the
                                    largest Chinese outbound tour
                                    operators &endash; including CITS
                                    (China's largest outbound
                                    operator), CTS, CYTS (one of the
                                    few operators dealing with MICE
                                    business), China Comfort, China
                                    Peace International, Beijing UTS,
                                    BTG International (also equipped
                                    to deal with the MICE sector),
                                    China Comfort and many more- are
                                    in Beijing. | ||||||||||||||||||||