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 To
                           be held in Abuja, November 2006. Details
                           to come.
 Nigeria is a vast country with about 932,
                           768 sq. km land mass, located wholly
                           within the tropics. The country, aptly
                           described as the "Giant of Africa" is
                           richly endowed with ecological and
                           cultural resources.
 Nigeria:
                           A tourism destination full of
                           challengesby
                           Helen C. Broadus
 
  I
                           had the wonderful opportunity to
                           participate in a Familiarization (FAM)
                           Tour to Nigeria, West Africa this past
                           October as a member of Tourism Consortium
                           International (TCI). The overall purpose
                           of this trip was to experience the level
                           of readiness of Nigeria's travel and
                           tourism infrastructure to include its
                           hotel accommodations, air and road
                           transportation, hospitality amenities and
                           security services. This journey was made
                           possible by the efforts of Chief Margaret
                           B. Fabiyi, Nigeria's ASTA Chapter
                           President, who was able to have KLM Royal
                           Dutch Airlines and the Nigerian Tourism
                           Development Corporation (NTDC) co-sponsor
                           the two-week program. Click
                           here
                           or on above photos for more pictures and
                           captions.
 Two
                           weeks of discoveryMy colleagues and I really looked forward
                           with wide-eyed anticipation to discovering
                           Nigeria, 'Africa's Giant in the Sun,'
                           because of what we had heard regarding its
                           great natural beauty and the friendliness
                           of its people. I was very interested in
                           learning more about Nigeria, which has
                           over 2,000 years of tradition and culture,
                           with a unique combination of ancient and
                           modern lifestyles. This very physically
                           demanding two-week itinerary provided
                           everyone with a fantastic opportunity to
                           visit several historically and culturally
                           significant tourism venues in over a dozen
                           cities within eight states in Nigeria,
                           West Africa to include Lagos and Badagry
                           in Lagos
                           State, Abuja, the Federal Capital, Lafia
                           in Nassarawa State, Jos in Plateau State,
                           Yankari in Bauchi State, Umuahia and
                           Arochukwu in Abia State, and last but most
                           interesting, Oshogbo in Osun State.
 (see
                           map of Nigeria)
 Contact
                           the Nigeria Tourism Development
                           Corporationhttp://www.nigeriatourism.net/main.htm
 
 
 
  Airport
                           services improved As we arrived in Nigeria at the Murtala
                           Mohammed International Airport in Lagos,
                           we were quite surprised at the relative
                           ease in our processing through immigration
                           and customs. Much to our pleasure we were
                           told that both the Ministry of Aviation
                           and the Ministry of Tourism have done an
                           excellent job in alleviating the extreme
                           bottlenecks that travelers were accustomed
                           to experience upon arriving in Nigeria.
                           Our first stop was to Badagry in Lagos
                           State, which was a strategic trading port
                           during the infamous transatlantic slave
                           trade period and the first mission post
                           during the advent of Christian
                           missionaries in Nigeria.
 The
                              potential role of the tourism sector as
                              a major instrument for socio-economic
                              development cannot be overemphasized.
                              These potentials cannot be realised
                              unless our numerous tourist attractions
                              are well developed, packed and
                              promoted, with diligent attention to
                              security and welfare of visitors.
                              Nigeria Tourism Official web site is
                              set to serve as the mouth piece of
                              stakeholders in the pushing for
                              positive changes in this all-important
                              sector. You are therefore, invited to
                              be part of this exciting
                              development.   Bagadry
                           and the Slave RouteDuring our visit in Badagry, we made a
                           courtesy visit to see the King, Oba Akran
                           of Badagry and took a Special Tour of the
                           Palace Slave Relic Museum, Walked the Old
                           Slave Route and ended up at the Slave
                           Jetty where millions of slaves were
                           off-loaded to be shipped abroad to an
                           unknown destination. We also had a chance
                           to briefly visit the impressive white
                           sandy beaches at the Whispering Palm Beach
                           Resort. Overall, my impression of Badagry
                           was that it offers tremendous potential
                           for cultural tourism as well as provides a
                           great place to simply relax and enjoy the
                           beautiful oceanfront
                           atmosphere.
  Abuja,
                           the Federal Capital On our next stop we flew into Abuja, the
                           Federal Capital of Nigeria. I was very
                           impressed by the recent renovations that
                           were being made at Nnamdi Azikwe
                           International Airport and was pleased to
                           learn that the Nigerian government was
                           really serious about improving the
                           infrastructure of its airports for
                           incoming tourists and business people. My
                           impression of Abuja was that it is truly a
                           'City of the Future' set in a scenic
                           environment which reminded me very much of
                           Denver, Colorado. Located approximately
                           one hour by air from Lagos, Abuja has
                           excellent conference and accommodation
                           facilities with the Nicon Noga Hilton
                           Hotel and Sheraton Abuja Hotel and Towers
                           as the two main places to stay in Abuja,
                           although many other hotels are being
                           constructed. Throughout Abuja there is
                           much construction going on and the people
                           truly exhibit an excitement about living
                           in what is perhaps the most modern city in
                           Africa.
 Nigeria
                           TourismWhile in Abuja, we had an opportunity to
                           meet with the Executive Director of the
                           Nigerian Tourism Development Corporation,
                           (NTDC) Mrs. Omotayo Omotoso and her staff,
                           during which time we discussed areas of
                           focus and strategies for the improvement
                           of the travel and tourism infrastructure
                           of Nigeria. Later that evening, we had a
                           wonderful dinner hosted by the NTDC and
                           then took a nighttime city tour which
                           reminded me very much of Washington D.C.
                           with all of the monuments and federal
                           buildings lit up. It was also interesting
                           to discover that night life in Abuja
                           appears to be very busy, with many of the
                           local people and tourists alike out and
                           about shopping at marketplaces, eating at
                           restaurants and dancing at
                           discos.
 Nassawara
                           and Bauchi StatesThe next day, our fantastic ten-day
                           journey traversing the Nigerian
                           countryside began! Our first stop was to
                           Nassawara State. Here, we visited Lafia
                           the capital city, which is blessed with
                           precious mineral deposits and learned how
                           the state government was in the process of
                           conducting a tourism master plan to create
                           a resort facility on the outskirts of
                           Abuja. Nassawara State is full of
                           impressive eco-tourism scenery to include
                           its majestic Farin Ruwa Water Falls, the
                           third largest natural waterfalls in the
                           world. Next, we traveled to Bauchi State
                           to visit the Yankari National Park with
                           its Wikki Hot Springs. This immense
                           wilderness area has tremendous potential
                           for safari excursions and outdoor
                           recreational activities.
 Jos
                           and Plateau StateNext, we visited Jos the capital city of
                           Plateau State, which is a favorite tourist
                           destination because of its high altitude
                           (approximately 1,320 meters above sea
                           level) and temperate climate year round.
                           Jos is an area full of amazing natural
                           rock formations to include Sherre Hills,
                           Riyom Rock Formation, Kahwang Bassalt Rock
                           Formation, Kerang Volcano and Wase Rock as
                           well as the magnificent Assop Water Falls.
                           The people of Jos treated us to a
                           wonderful evening reception with cultural
                           entertainment. On the next day, we had an
                           opportunity to visit their Museum of
                           Nigerian History as well as briefly shop
                           at the marketplace in Jos.
 Abia
                           'God's Own' StateAfter visiting these fascinating locations
                           in the northeast, we headed south towards
                           Abia State, affectionately referred to as
                           'God's Own State' It was here that we were
                           really treated to the unique Nigerian
                           traditions and cultures of its people,
                           with a particular emphasis on Nigeria's
                           role in the infamous slave trade. It was
                           here that we experienced the Ikoro Bende
                           legend in the ancient town of Bende, which
                           was the first Colonial Divisional
                           Headquarters of towns such as Aba,
                           Umuahia, and Arochukwu. The history of
                           Bende dates back to the period of slave
                           trade and the extermination of the Long
                           Juju at Arochukwu. It was here that our
                           group was lead down the infamous slave
                           trail crossing the mysterious hidden
                           stream and then on to the secret shrine.
                           At this shrine, the captives took part in
                           rituals, which would determine their
                           'guilt or innocence' and whether they
                           would be set free or pass through the
                           'tunnel of no return', never to be seen
                           again.
 While in
                           Abia State, we also visited the land of
                           the Igbo people and were exposed to
                           several impressive welcoming festivals
                           full of sounds, colors and sights. We also
                           had the opportunity to visit several
                           historic sites that are becoming
                           recognized by the Nigerian people as
                           extremely important to their ancestor's
                           involvement and participation in the
                           infamous slave trade. One very important
                           site, which evoked strong emotional
                           reactions, was the Museum of Antiquities
                           Ujari in Arochukwu. Relics found here were
                           collected through trade by barter with the
                           slave traders. Most fascinating are the
                           1892 big bell, cannons, ancient
                           chandeliers, large metal gongs, slave
                           chains, hand and leg cuffs, brass plates,
                           basins, buckets and silver jugs all
                           believed to be from the slave trade era.
                           My impression of these developing sites is
                           that given the proper amount of research
                           and resources, they could easily compete
                           with the more frequently visited slave
                           heritage sites of Senegal, Benin and Ghana
                           in West Africa. Osun
                           State and RiverNext we traveled west to Oshogbo in Osun
                           State and visited the mystical shrine to
                           the goddess of the Osun River and learned
                           about the traditional ceremonial festivals
                           that are highly revered throughout all of
                           Nigeria. We also had the opportunity to
                           pay a courtesy visit to His Royal
                           Highness, Ataoja of Oshogbo as well as
                           visit several arts and handicrafts shops
                           in downtown Oshogbo. Our visit into
                           downtown Oshogbo was a fascinating
                           cultural excursion where we discovered the
                           highly skilled carvers creating beautiful
                           handicrafts that are renowned throughout
                           Africa and beyond. Also, the night market
                           was full of busy people shopping and
                           selling their goods to one
                           another.
 Hospitality
                           and ProtocolThroughout all that we experienced, the
                           one thing that stood out most during our
                           travels was our exposure to Nigerian
                           protocol. Nowhere in my travels throughout
                           the Continent of Africa have I ever been
                           exposed to such formalities as when we
                           visited the Federal Officials, State
                           Governors, Prime Secretaries, State
                           Tourism Commissioners, Kings and their
                           Courts. In every state we were exposed to
                           extensive protocol rituals as we made
                           official visits and attended welcoming
                           ceremonies, which was a true reflection of
                           Nigeria's gracious hospitality and
                           heightened excitement upon greeting our
                           TCI delegation from America.
 In conclusion, although the tourism
                           infrastructure in Nigeria is not as
                           developed as in other places in Africa,
                           Nigeria offers perhaps the best variety of
                           tourist attractions and destinations in
                           West Africa. American tourists will
                           discover numerous unique scenic
                           attractions which differ from one place to
                           another scattered throughout Nigeria that
                           will allow them to experience and enjoy
                           the people of Nigeria as they come in
                           contact with the fascinating history,
                           ancient traditions and varied customs of
                           Nigeria's proud heritage. The members of
                           TCI's delegation found that by conducting
                           this FAM Tour, we discovered an unseen
                           section of the African Continent once
                           considered to be 'well off the beaten
                           path' and thus gained a greater
                           appreciation of Nigeria's people, culture
                           and history. Our congratulations to Chief
                           Margaret B. Fabiyi, who did a fabulous job
                           in hosting the TCI Delegation. She really
                           'rolled out the red carpet' for everyone
                           and we all left with fond memories of our
                           visit to Nigeria that will surely last a
                           lifetime!
 
 Helen
                           C. Broadus is the President of Venue
                           International Professionals, Inc. (VIP) a
                           full-service travel and tourism consulting
                           firm based in the Washington Metropolitan
                           Area. She is a member of the Africa Travel
                           Association (ATA) and currently serves as
                           the International Secretary of the
                           organization. She can be contacted at
                           1-877-TO-VENU   Contact
                           the Nigeria Tourism Development
                           Corporationhttp://www.nigeriatourism.net/main.htm
 @nigeriatourism.net
                           tel: +234 9 2347725
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